Mobile Is Local: Mobile SEO for Local Businesses
If your business has an online presence, then you probably have your SEO on lock. What most businesses, however, overlook is mobile SEO, which is just as important as ordinary SEO . Mobile SEO is optimizing your site for mobile devices’ search engines. That way, your business site ranks higher on search engine results pages (SERPs), making it easier for potential and current customers to find it. Most businesses with a mobile strategy already have mobile SEO in place and for good reasons. We spend, on average, 5.4 hours on our phones every day. Plus, with well over 3.5 billion mobile internet users worldwide, mobile SEO is not something you want to overlook. In this piece, we’ll look at everything you need to learn about SEO and why it’s so important for local businesses. What Is Mobile SEO? SEO abbreviates search engine optimization and is a collection of tactics and strategies employed by websites to increase their ranking on SERPs like Google, Edge, and t...