Wesley Bates

If you’re not a web developer, adding content to your site or editing existing content may seem daunting. Luckily, WYSIWYG editors make it easier for you and your team to make changes to your site without diving into lines of code. Read on to learn what WYSIWYG editors are, the pros and cons of using them, and tips on how to perform error-free updates using this type of interface.  What Is WYSIWYG?  WYSIWYG stands for “what you see is what you get.” WYSIWYG interfaces allow you to edit content in a convenient way, even if you don’t know any code. Microsoft Word is a good example of a WYSIWYG interface. Word gives you a blank page with tools that allow you to add and format words, images, tables, and more. What you see on the screen is exactly what you’ll see when you print the document out – hence the name, “what you see is what you get.”  Advantages Of Using WYSIWYG To Edit Your Site  There are many advantages to using a WYSIWYG editor. Some of the top benefits incl...

  Designing company websites can be a tricky exercise. If done poorly, it may affect it’s online marketing campaign. However, with the following clever tips and tricks, the process will likely be a little smoother. Do not overdesign your website One of the most unattractive web design trends is a website that has been overdesigned. One of the ways to avoid this is to begin the design in shades of gray. Those who use wireframes in the initial stages of web design will appreciate the value of starting with this technique. From then, it is easy to add color elements carefully, one at a time. Place your social media icon in the footer When it comes to social media, it might seem unusual, but proper web design calls for the hiding of those icons. After spending all those hours inviting people to one’s website, all the social media icons do is push the visitors to leave the site. It is advisable to bury these icons in the footer. When visitors come to the website, ideally, one ...

  Creating a website for your business can be a big challenge. But it will not be a problem if you consult companies of  Web Designing in Denver, CO With so many different approaches to web design, it’s hard to know how to stand out while still appealing to your target audience. We’ve broken down the latest web design trends to start you off on the right foot with gorgeous web design inspiration that’ll get those ideas flowing. When you’re ready for that stunning new website, start with these ideas and you’ll find the missing link to a great design. Clean and modern web design: One of the most common approaches to web design in recent years has been the clean and modern look. In this style of web design, you can expect sans-serif fonts, minimalist layouts, intuitive navigation and a flat aesthetic.  We especially love the modern website design approach for Academy by Anton Siribaddana. Starting an educational program with a unique mission can raise a lot of qu...

Travel websites rely on their design, imagery, and vivid copy to convert visitors into customers. Much has been written about the importance of engaging copy for a travel brand, but the overall design and user-experience of a travel site is often the deciding factor for a customer. A well-designed website inspires trust from your visitors and is directly correlated to the credibility of your site. People will book the holidays you are selling, only if they trust your brand and your website. Web design is often a crucial factor for determining the trustworthiness and credibility of your site. Studies suggest that almost 94% of people mistrust websites due to poor design. Travel sites come in all shapes and sizes, and there is no one size fits all approach when it comes to web design. It’s understood that the needs of a travel site promoting a city, or a country are going to be vastly different from those of a website selling cruise packages or offering hotel bookings. It’s qu...

When it comes to creating an effective business website, the design of the website is the first thing we work out on. You can find hundreds of tips online regarding the website design, some of them may be useful too. But you cannot 100% rely on the tips suggested as they are either outdated or not relevant to your requirement.   One the other hand, “One Size Never Fits All”, and the suggestions may contradict from what you look for. So, here we have got you something most relevant, suitable for every business today with important tips and suggestions for your website design and development. You should apply these while creating your business website in 2020. Let’s explore dip down into it. According to some online findings, you have only 7-10 seconds to leave an impression upon the visitors of your website. No doubt, it’s a challenge and you need to tackle this. So, you have to begin with the visitors’ journey from the time they stop by your website till they leave. The first ...

  One of the common mistakes veterans of web design make is to allow creativity to overpower functionality. We understand its nothing short of a challenge to move outside the box (or the grid) without getting your users confused about how to navigate a site or frustrated regarding how to obtain key information. In our heart, we all want to create memorable exciting experiences but how can we, if our website bounce rates are bent on competing with the likes of a trampoline. Worry not, for below are mentioned some such tricks you can use to simplify your web design (both for existing sites and new builds). The Pareto Principle You must have heard of the 80-20 rule (80% effect comes from 20% causes), that’s Pareto’s Principle. Use this principle effectively in your website to identify and include only those 20% features things that add functionality, ensuring you have everything covered to enhance your business and getting rid of anything that is not required including t...

It’s a frustrating reality. Every day, perfect prospects are visiting your company’s website and leaving. Most never return. It’s like they are falling down cracks you don’t know exist. They arrived on one of your pages from a referral or via Google but something went wrong and they vanished, never to return. In an ideal world, good prospects would instinctively know your company is perfect for their needs, but they don’t. That’s because you have competitors and a myriad of alternative choices, all jostling for their attention. An online prospect is trigger-happy, in the sense they have their finger on their mouse and are happy to click. People know they have a ton of choices. So even when a prospect would gain so much from doing business with you, they still leave. That’s really bad for you. So why do ideal prospects just vanish from your website? What can you do to fill the cracks and stop the flow of lost prospective customers? Here are 7 reasons why perfect prospects disappear. 1. ...

Do you find the idea of new website design to be an intimidating process or get bogged down by all the  design terminology  used by professionals in the field? Do you want to know more about the design process in general? Is your site in serious need of a redesign and you don’t know where to start?  If the answer was yes to any of the above questions, Phases Design Studio can help you design a stellar and effective website for your business. Do you need a new website? We looked through the websites we’ve launched over the past two years, and here are the most common justifications for launching a new website. We looked at what the client called us in for, what we implemented for them, and benefits they received from the process. Necessary updates or technology enhancement that an existing site did not support. Outdated branding and/or visuals/design High traffic, but low  conversion rates User complaints about the website function (specifically with online store...